Mark Your Calendars, Amazon Sellers! Important Dates FBA Sellers Should Know!


Mark Your Calendars, Amazon Sellers! Important Dates FBA Sellers Should Know!

Key Amazon Calendar Dates in 2023

Another year is ending; which means it is time to update your 2023 Amazon calendar with key selling dates and upcoming events that can boost sales

To help you keep your 2023 Amazon calendar up-to-date, here’s a month-by-month planning guide.


Every new year brings with it new resolutions. If you sell health and fitness products, now is the time to entice shoppers to make good on those resolutions with incentives such as discounts, coupons, or other special offers. 

Key dates for your Amazon calendar in January to note:



February’s Amazon calendar features both Valentine’s Day and Super Bowl Sunday, a great opportunity for gift items and sports memorabilia (and maybe both at once if your favorite Valentine is also a sports fan). Dates on your Amazon calendar to keep in mind include:

  • February 1: Black History Month starts
  • February 2: Groundhog Day
  • February 12: Super Bowl Sunday
  • February 14: Valentine’s Day
  • February 20: Presidents’ Day
  • February 20: Family Day (Canada)


Spring and Daylight Savings Time are on the horizon in March. A good month on the Amazon calendar for products related to warmer weather and outside activities. 

Here are some Amazon calendar dates to note:


April showers and the Easter holiday bring more sales. It’s also tax day, a good time for people to spend their refunds or buy bargains in light of having to pay more taxes than they thought. National Pet Day is also a great opportunity for sellers of pet supplies to market their products.  Mark your Amazon calendar with these events:

  • April 1: April Fools’ Day
  • April 7: Good Friday
  • April 11: National Pet Day
  • April 9: Easter Sunday
  • April 22: Earth Day


Mother’s Day is a huge occasion for sellers of appropriate gift items. Memorial Day weekend is prime for patriotic merchandise. Amazon calendar for May includes:

  • May 5: Cinco de Mayo
  • May 14: Mother’s Day
  • May 23-25: Sellers Summit 
  • May 29: Memorial Day



More gift-giving opportunities with Father’s Day upon us. Also, there may be a Prime Day in June, but it hasn’t been announced yet. Other dates of note for your Amazon calendar are:

  • June 1: Pride Month begins 
  • June 13-15: RetailX
  • June 14: Flag Day
  • June 18: Father’s Day 
  • June 19: Juneteenth
  • June 21: First day of summer 
  • June 20-21: Commercenext


It’s now mid-summer and the kids are out on summer vacation. Regarding vacation, expect travel plans to spike demand for luggage and other travel-related items. Key dates on your Amazon calendar are:

  • July 1: Canada Day
  • July 4: Independence Day


School resumes in many states in mid-August. Even for those states where school doesn’t start until after Labor Day, this is the peak back-to-school spending month. Be sure to add to your Amazon calendar the eTail East conference on August 14-16.


Summer is over. But buying clothing for cooler weather is just beginning. Add these dates to your Amazon calendar:

  • September 4: Labor Day
  • September 7: NFL season begins
  • September 23: First day of fall


It almost goes without saying that October is the month of Halloween, a great time for sellers of costumes, candy, and holiday-related items. Here’s what is on your Amazon calendar in October:

  • October 9: Indigenous Peoples Day/Columbus Day
  • October 9: Canadian Thanksgiving
  • October 31: Halloween
  • October 31: Last day to order inventory before Lunar New Year



Always a great month for Amazon sellers. Get ready for Black Friday and Cyber Monday sales!  The Amazon calendar for November includes:

  • November 1: Last day to get inventory to Amazon warehouse for Black Friday/Cyber Monday and the holiday season
  • November 1: Start of National Native American Heritage Month
  • November 5: Standard Savings Time begins
  • November 7: Election Day
  • November 11: Veterans Day and Singles’ Day
  • November 11: Remembrance Day (Canada)
  • November 12: Diwali (Festival of Lights)
  • November 23: Thanksgiving
  • November 24: Black Friday
  • November 25: Small Business Saturday
  • November 27: Cyber Monday


Tis the gift-giving month of months. This is when many Amazon sellers make the most sales and profits. Mark your Amazon calendar with these dates.

  • December 7-15: Hanukkah
  • December 21: First day of winter 
  • December 24: Christmas Eve
  • December 25: Christmas
  • December 26: Kwanzaa
  • December 26: Boxing Day (Canada)
  • December 31: New Year’s Eve


GETIDA Checks 18 Months of Sales

Every month year-round is important to Amazon FBA sellers, particularly if you are looking for errors in handling your inventory and customer orders that qualify for FBA reimbursement. The trouble is, every month is busy enough as it is without you needing to spend time looking for Amazon’s mistakes. 

GETIDA makes obtaining your FBA reimbursement simple, easy and cost-effective. GETIDA software reviews the previous 18 months of transactions to flag instances that qualify for FBA reimbursement. With your approval, the appropriate claims are then filed.

Best of all, this doesn’t cost you anything. That’s right, no charge. The only charge is a percentage of approved claims. And the first $400 in FBA reimbursement is free. 

If you’re looking for Amazon holiday gifts for yourself, put GETIDA at the top of your list.